The HomeChef market in Pakistan is a significantly diverse and growing segment. It has enabled entrepreneurs, especially women, to explore new ways of being financially independent while leveraging their culinary skills. foodpanda provides a viable platform to these talented individuals, facilitating them to seamlessly reach millions of customers across the nation, while giving them access to its extensive network of riders. This strategic partnership is an exciting development for Pakistan’s economic and financial landscape as it enables an essential monetary support stream to help female entrepreneurs scale their ventures sustainably. With the recent introduction of MMBL’s Dost Tajir, the bank has been prioritizing efforts to promote financial inclusion for the underserved masses through access to convenient and affordable digital financial solutions to empower them to scale their businesses. Speaking on the development, Muntaqa Peracha, CEO of foodpanda, stated, Addressing the partnership, Sardar Mohammad Abubakr, Chief Finance and Digital Officer at MMBL added, “Collaborations with like-minded organizations are key to achieving our ambitious financial inclusion goals. At MMBL, we believe in extending support to various segments of society, especially women, who constitute more than half of the nation’s population but have significantly low financial inclusion figures to date. We are at the cusp of not just empowering these entrepreneurs financially, but also creating innovative paths for them to be active contributing drivers of the economy.” “We at Adal Fintech foresee women entrepreneurs as an emerging contributor to Pakistan’s GDP,” said Salman Akhtar, CEO – AdalFi, “The AdalFi mission is to equalize access to credit for all Pakistanis using data and AI to power credit decisions. foodpanda HomeChefs is a phenomenal example of our technology in operation” As Pakistan’s leading digital financial institution, MMBL has over 40 million registered users, including 15 million monthly active mobile wallets. The Bank strives to facilitate customers by streamlining nationwide access to simplified and convenient financial solutions. MMBL, over the past decade, has introduced multiple innovative and customized digital and financial initiatives, such as digital onboarding of customers, Self-service banking through the DOST App (available on both iOs & Android), Internet Banking, the Women Inspirational Network (WIN) program, and the Humqadam program to provide employment opportunities to the differently-abled and much more. Check out? In a First, realme Products to be Available on Foodpanda
